The Pro-Am Sell-A-Thon is one of the largest sales competitions in the nation. Members are provided the opportunity compete, network, and develop their profession sales abilities at the Fall Regional Conference and Spring National Convention. The 2020 Regional Pro-Am Competition will be held virtually on November 5th & 6th. 4 simultaneous Regional Competitions, all competing for 4 1st place titles – in a matter of 2 days. All the resources you need to be successful are right here – are you in?

PSE Student Learning Objectives

• Appreciate the role of the sales professional.
• Comprehend the Sales Process in a B2B setting.
• Demonstrate the ability to perform in a competitive environment.
• Communicate effectively both verbally and non-verbally.
• Assess performance strengths and areas to improve.


Step 1: REGISTER! Complete your event registration and select that you would like to participate in the Pro-Am competition.

Step 2: Follow us on Instagram and join the Pro-Am Facebook page for tips and tricks for a successful competition.

Step 3: Students complete Carew Training Modules by Oct 27th. These are the same three sales modules that Carew provides to its sales professionals and are mandatory for all participants to review.

Step 4: Students make a video call requesting an appointment with the designated company buyer by Oct 27th. This video call is part of your overall score during the Pro-Am and is mandatory for all participates to submit.

Step 5: During the regional conference, a Carew certified trainer will review the Carew sales methodology and provide an opportunity for competitors to ask any questions.

Step 6: The Pro-Am Sell-a-Thon simulated sales presentation. Each student is evaluated on his/her ability to successfully move the customer through the sales process and obtain commitment. Each role-play is judged by a panel of sales professionals and video recorded so that the student can review it at the end of the event. The students receive immediate judges’ verbal feedback. The scores in the room are all quantitative, pen to paper scoring and note that judges comments in the room are not reflective of finalist status.

Only Pi Sigma Epsilon college students from a recognized PSE Chapter are eligible to compete. 

If you have any questions, please contact the Pro-Am Committee at


In each of the steps listed above, the student receives points for his/her efforts. A detailed scoring rubric is provided under COMPETITION RESOURCES. This is a secured-access page. You will receive the login access after you have registered, or you may contact for more information. After the conclusion of the competition, Pro-Am Sell-a-Thon® winners will be announced at the virtual awards banquet.

PLEASE NOTE: Competition Deadlines listed above (under the section entitled “PRO-AM COMPETITION STEPS”) are a crucial component of the overall competition. Missed deadlines will result in 0 points allocated for that portion of the competition and could result in the student’s ineligibility to compete. To maintain the integrity of the competition for all student competitors, no exceptions to this policy will be granted.


Regional Conference

At each of the regional conferences, the first and second place winners will receive:

Second Place:
Complimentary PSE National Convention
Registration packet ($325 value)
Recognition at the PSE National Convention

First Place:
All of the above and
Reimbursement for airfare or
driving expenses to National Convention

At Regionals of 45 competitors or more, Third & Fourth Place will be recognized.

National Convention

Fifth Place through First Place  – Trophy

Yearlong Competition

Fifth Place of the Yearlong competition  – Trophy + $500

Fourth Place of the Yearlong competition – Trophy + $750

Third Place of the Yearlong competition – Trophy + $1,000

Second Place of the Yearlong competition – Trophy + $1,250

First Place of the Yearlong competition – Trophy + $1,500 + Custom Tom James Suit

For additional questions, please email the Pro-Am Committeee at or or call PSE HQ at 414-328-1952.


Thank you to all the PRO-AM SELL-A-THON® SPONSORS:

Get a job with Carew through Pi Sigma EpsilonGet a job with UPS through Pi Sigma Epsilon

  • “The Pro-Am competition provides a competitive learning environment for aspiring sales professionals. Participants receive coaching from real sales professionals before the role play, and then receive instant feedback once the role play is completed--what could be better than that! You can read as many sales books as you want, but the Pro-Am sales competition is the best way to learn how to perform a sales call, identify your strengths, work on your weaknesses, connect with employers, and showcase your talent!"

    Pat Delehanty, University of Wisconsin-Eau Claire
  • "The Pro-Am Sales competition provides students the ability to strategically approach each situation within a real world business and leverage key features and attributes of a brand and gain knowledge of applications that can be utilized in a sales call."

    Donna Wertalik, Instuctor of Marketing, Virginia Polytechnic Institute And State University
  • "The benefits of the PSE Pro Am are incredible for my students. The Pro Am gives them the opportunity to practice and apply their professional selling skills in a real world scenario including call preparation, client research, understanding client needs, handling objections and making the sale. It builds their confidence in their selling skills. Two of our students placed first and second in Regionals and one of them in the top 5 at Nationals. This experience put these students positions where they had lined up sales careers long before the end of their senior years, despite the economy. All four of the students that went to Nationals had positions lined up before we arrived-a lot of their success was due to the Pro Am experience. Three of them said that the National conference was the best experience of their college career."

    Kenneth Cherry, Assistant Professor-Marketing & Professional Sales, Central Michigan University
  • "From our very first experience with PSE’s Pro-Am Sellathon more than 15 years ago, I was impressed with the impact of this unusual sales competition. By combining strong sales training with coaching from active sales professionals, the Pro-Am, and its realistic role-playing scenarios, stands out among other student sales competitions. Vector Marketing Corporation is so proud to have been the initial sponsor of the Pro-Am Sell-a-thon and looks forward to the continued growth and success of this valuable program."

    Sarah Baker Andrus, Vector Marketing Corporation
  • “The Pro-Am is the one place where you can see sales done right! PSE put academics, street knowledge, and passion into sales like no other organization I’ve ever seen."

    Tony Parinello, award-winning salesman, sales trainer for Fortune 500 companies, and best selling author of Selling to Vito, Getting the Second Appointment and Think and Sell Like a CEO
katapult2020 Pro Am Student